Paula Goerg

Paula Goerg

Paula is head of national and international quantitative research projects since 2007, and is responsible for the contact with clients and suppliers, research design, data analysis and reporting. She is specialist in Marketing by FGV (BRA) and her main areas of study are design and application of mixed method research, satisfaction research, product testing, and semiotics. Paula holds a degree in Languages and Executive Secretariat by UFSC (BRA) and has extensive training in research methods by ABEP (Brazilian Market Research Agencies Association) and IPSA (International Political Science Association), and training in communication of results by ESOMAR. She is fluent in English.